Creating a benchmark brand in the industry
Strategy, Branding, Design & Creativity, Web Development, SEO, Public Relations, Video Production, Photography, Social Media
Following years of R&D, engineering and testing, Comunika helped demo the prototype to key customers across North America. The stylishly branded “Watson Tour”, supported by a suite of original communication tools, helped generate excitement for the product's upcoming launch. We also trained product ambassadors with the social media know-how to share their experience during The Watson Tour.
Our tactics
- Create outstanding branding for the MARK-3® Watson Edition pump
- Provide product ambassador support
- Develop 3 websites
- Develop corporate communication materials
- Establishment of a strong social media strategy to bring the community together
- Creating engaging videos for sales support